Two months ago my daily problem was the huge scope of goods in the assortment of our store. The number of products didn’t allow for us to correct all the prices manually, and the process became more and more tedious. Also, competitors started to change price in increasing frequency. We integrated Competera solutions and began to receive our competitors insights. We achieved our business goal - the customers’ perception of our price positioning was changed as we like and in line with our expected business performances.