I started selling online because I was passionate about my products and wanted to help people who shared my interests. I quickly found that there was very little demand for the products I was selling at my prices. I realized I had to do something quickly to keep my fledgling business venture afloat. Inventory was sitting on the shelves and debts were piling up at an alarming rate. I felt like kicking myself for getting into a risky business venture without proper planning. Then a friend told me about Algopix and I decided to try it. I said to him -- what the heck, I have nothing to lose. It turned out to be the best decision I made in a long time! Algopix helped me to identify a specialized niche in the market that I’d never considered. Today my business is back on the rails and I am all set to expand. With help from Algopix, I am able to make decisions that are based on hard data, not guesswork.