The Seller’s Guide to Amazon Sponsored Products

Amazon Sponsored Products

Getting your products noticed in Amazon’s crowded marketplace is a challenge. The Sponsored Products advertising program gets your products in front of more Amazon customers.

Here are 5 key principles to grow your business through Amazon’s Sponsored Products advertising program, whether you want to launch a new product, generate greater awareness for existing products, drive more traffic during seasonal promotions or protect a brand against competitors.

  1. Set your advertising goals
  2. Assess your competition’s advertising strategy
  3. Create campaigns by grouping similar product
  4. Use a mix of automatic and manual keyword targeting
  5. Analyze and optimize performance

More in the infographic below.

Surprised Man
Want to grow your Amazon business?
Automate pricing, request feedback and reviews, improve your marketing & SEO and a lot more. Amazon consultants help with difficult issues like suspension, or help grow your business. All in the Web Retailer directory.
View Amazon Selling Tools Now

Amazon Sponsored Products Long

You can also download as a PDF.

Thank you to The PROSPER Association and Marketplace Clicks.

Leave a Reply

Your email address will not be published. Required fields are marked *