Top Rated Supplier: Amazon Feedback, Reviews and Research Tools from Seller Labs

Seller Labs Team Photo

Seller Labs are the company behind Feedback Genius, one of the highest rated products in our Feedback Tools category.

Despite the name, Feedback Genius does a lot more than help Amazon sellers build positive feedback. It’s actually an all-round email automation tool that can send messages to buyers when an item is ordered, dispatched or even received.

Seller Labs have two more innovative tools for Amazon sellers: Scope and Snagshout. Scope is an Amazon research tool, currently being redeveloped, and Snagshout helps sellers get sales and product reviews. All together they make an impressive line-up, particularly for a company that’s only two years old.

I caught up with Paul Johnson, the co-founder of Seller Labs, to ask how the business got started, what’s the story behind each of their tools, and what they’re working on right now.

* Scope and Snagshout are only compatible with Amazon.com, and will only appear in our listings for readers in the US. Feedback Genius has support for the UK, US and EU Amazon marketplaces.

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The Definitive Guide to Amazon Sponsored Products

Amazon Sponsored Products

Getting your products noticed in Amazon’s crowded marketplace is a challenge. The Sponsored Products advertising program gets your products in front of more Amazon customers.

Here are 5 key principles to grow your business through Amazon’s Sponsored Products advertising program, whether you want to launch a new product, generate greater awareness for existing products, drive more traffic during seasonal promotions or protect a brand against competitors.

  1. Set your advertising goals
  2. Assess your competition’s advertising strategy
  3. Create campaigns by grouping similar product
  4. Use a mix of automatic and manual keyword targeting
  5. Analyze and optimize performance

More in the infographic below.

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German Online Marketplaces: The Essential Guide

German Online Marketplaces

This post is by Carsten Brassel, UK Country Manager for plentymarkets – an all-in-one e-commerce solution from Germany that combines stock management, online stores and multi-channel sales.

The Internet has turned our world into a global village. We can chat with friends in real-time despite living thousands of miles apart. And we can purchase items from online stores on the other side of the planet.

In our globalised world, expanding your business to another country comes with both big challenges and big rewards. When done correctly, international expansion allows you to tap into a new base of customers and take your company’s image abroad.

We recommend Germany for sellers who are interested in reaching out to a new international audience. Germany is not only the most populous country in the European Union, but is also Europe’s largest economy and the world’s fifth largest economy in terms of purchasing power parity.

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The Crucial Story: How Chad Rubin Built a Brand Selling on Amazon

The Crucial Story

Chad Rubin has achieved a rare thing amongst marketplace sellers: a genuine, recognisable brand name that stands for something.

Not only that, his business was built selling on Amazon’s marketplace – a channel that gives sellers little control over how they market themselves. And he did it selling products that seldom get people excited: vacuum cleaner spares and accessories.

In 2013 Chad’s company, Crucial Vacuum, made Inc.’s list of the fastest-growing private companies in the U.S., with $5.1 million in revenue the previous year. Another rare achievement and recognition for a marketplace seller.

I caught up with Chad to talk about ecommerce, branding, marketplaces and his latest project co-founded with Damir Kunovac, Skubana – a brand new ERP system for marketplace sellers.

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The Truth About Amazon to eBay Arbitrage

Amazon to eBay Arbitrage

Have you ever bought an item on eBay then received a package from Amazon, with a gift receipt inside?

Maybe you’ve come across DS Domination, or another site like it, promising to teach you how to run an automated ecommerce business?

Or if you’ve dug deeper you may have found tools for repricing eBay listings when prices change on Amazon, or even for automatically purchasing items from Amazon.

If you’ve encountered any of those, you’ve dipped a toe in the frankly murky world of “Amazon to eBay arbitrage”. In this post I’m going to explore it in depth. Yes, it’s dominated by get-rich-quick schemes, but that’s only part of the story. Beneath all that, there’s an interesting phenomenon going on, with innovative technology available and genuine businesses in operation.

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