How to Profit from Trending Products on Amazon

How to Profit from Trending Products on Amazon

This post is by Pilar Newman, an eight year Amazon seller veteran who runs her business full-time while travelling the world. She started her business on a few hundred dollars to later becoming a multi six-figure seller. In addition to working on her first Amazon FBA training course, she writes for her Amazon seller blog at pilarnewman.com.

Learning how to capitalize on fast-moving industry trends can significantly bump sales for any ecommerce seller.

It’s an opportunity that sellers such as myself seek out like a hawk in order to quickly turn around products at some of the highest profit margins. This is especially true when one uses private labelling as a method to enter the marketplace at a competitive cost, and ride the wave of a hot new trending item.

One of the easiest and fastest ways to profit from a trending item is to produce a secondary product relevant to the main item. This is often seen when the latest tech gadget is released, and a rash of new compatible accessory items erupt onto the marketplace.

But competition is very high when it comes to profiting from trending products, and you can’t just jump on the bandwagon and expect to be successful.

In this article I’ll tell you how I’ve made money from trends in the past, how you can identify hot products yourself, and my best tricks and tips for creating your own complementary items.

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Price and Reputation: An Interview with XSellco’s Ray Nolan and Victor Corcoran

XSellco Interview

Two things surprise me about XSellco.

First, their Chairman is a hugely successful Irish technology entrepreneur – Ray Nolan. His many ventures include the world’s top hostel-booking site Hostelworld.com, and flight comparison tool Skyscanner. But that’s not what surprised me. What’s unusual is that Nolan isn’t just a passive investor in XSellco, he’s the company’s founder, and has been hands-on in shaping their software for online sellers.

Second, XSellco acquired competing company ReplyManager earlier this year. Acquisitions aren’t exactly rare in this industry, but this case was unusual again: ReplyManager was the only direct competitor to XSellco’s Fusion, and the company will continue to provide both tools indefinitely.

So I caught up with Nolan and new XSellco CEO Victor Corcoran to talk about why the company was founded, what makes their tools different, and their plans for the future.

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Unlocking Amazon’s Restrictions: Categories, Brands & FBA

Unlocking Amazon's Restricted Categories

This post is by Lauren Carter, digital media manager at ProfitSourcery. Her experience selling on the Amazon marketplace helped guide the development of ProfitSourcery, a retail arbitrage sourcing site for Amazon sellers. ProfitSourcery finds products you can buy from online retailers and sell on Amazon.com and Amazon.co.uk for a profit after Amazon’s fees.

There are millions of products available from the Amazon marketplace, many of which you can sell as soon as you sign up for your Amazon seller account. But for some products you will find various restrictions in place.

These restrictions allow Amazon to control who can sell those products, and ensure customers are getting the very best experience from the site. Amazon wants to do as much as possible to prevent the sale of counterfeit or poor quality goods, as well as ensure only the very best sellers are able to sell certain products.

Some of these restrictions can be overcome quite easily whilst others will be very difficult to get around, and some are not flexible at all. We’ll discuss the different types of restrictions and what you can do if you wish to sell a restricted product.

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20 Years in Ecommerce: Jason Sanchez of CostumeBliss.com

CostumeBliss.com

Jason Sanchez is a true ecommerce veteran, having had his first taste of selling online in 1995.

Over twenty years, he has sold a range of products from novelty inflatables and swimming pool equipment, to fancy dress costumes. He now sells through eBay, Amazon and his own website CostumeBliss.com.

I caught up with Jason to talk about how his business his grown over the years, how he researches new products, and the challenges of selling through online marketplaces – both within the US and internationally.

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Interview With Ecommerce Outsourcing Specialist 2nd Office

2nd Office Team Photo

Ecommerce is driven by technology, but there’s still a lot of work that people have to do.

Someone has to write descriptions, take photos, create listings, dispatch orders, support customers, do bookkeeping, marketing and more. There’s no way to completely avoid these time-consuming, repetitive tasks. So what can you do to lessen the pain of that work?

Today outsourcing is the first choice for many businesses, from part-time sellers who still have day-jobs to the very largest enterprises.

I spoke recently with Carlo Silva, co-founder of outsourcing company 2nd Office. Carlo’s company is uniquely focussed on ecommerce, particularly selling through online marketplaces like eBay, Amazon, Rakuten and others. That knowledge and experience is not easy to come by.

Not only that, 2nd Office has a great reputation. You can read reviews of 2nd Office in the Web Retailer directory.

I asked Carlo how he got into ecommerce, why he started an outsourcing company (and how sellers can outsource successfully), and what he sees as the next big trend in ecommerce.

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