Despite the name, Feedback Genius does a lot more than help Amazon sellers build positive feedback. It’s actually an all-round email automation tool that can send messages to buyers when an item is ordered, dispatched or even received.
Seller Labs have two more innovative tools for Amazon sellers: Scope and Snagshout. Scope is an Amazon research tool, currently being redeveloped, and Snagshout helps sellers get sales and product reviews. All together they make an impressive line-up, particularly for a company that’s only two years old.
I caught up with Paul Johnson, the co-founder of Seller Labs, to ask how the business got started, what’s the story behind each of their tools, and what they’re working on right now.
* Scope and Snagshout are only compatible with Amazon.com, and will only appear in our listings for readers in the US. Feedback Genius has support for the UK, US and EU Amazon marketplaces.
Getting your products noticed in Amazon’s crowded marketplace is a challenge. The Sponsored Products advertising program gets your products in front of more Amazon customers.
Here are 5 key principles to grow your business through Amazon’s Sponsored Products advertising program, whether you want to launch a new product, generate greater awareness for existing products, drive more traffic during seasonal promotions or protect a brand against competitors.
Set your advertising goals
Assess your competition’s advertising strategy
Create campaigns by grouping similar product
Use a mix of automatic and manual keyword targeting
This post is by Carsten Brassel, UK Country Manager for plentymarkets – an all-in-one e-commerce solution from Germany that combines stock management, online stores and multi-channel sales.
The Internet has turned our world into a global village. We can chat with friends in real-time despite living thousands of miles apart. And we can purchase items from online stores on the other side of the planet.
In our globalised world, expanding your business to another country comes with both big challenges and big rewards. When done correctly, international expansion allows you to tap into a new base of customers and take your company’s image abroad.
We recommend Germany for sellers who are interested in reaching out to a new international audience. Germany is not only the most populous country in the European Union, but is also Europe’s largest economy and the world’s fifth largest economy in terms of purchasing power parity.
Chad Rubin has achieved a rare thing amongst marketplace sellers: a genuine, recognisable brand name that stands for something.
Not only that, his business was built selling on Amazon’s marketplace – a channel that gives sellers little control over how they market themselves. And he did it selling products that seldom get people excited: vacuum cleaner spares and accessories.
In 2013 Chad’s company, Crucial Vacuum, made Inc.’s list of the fastest-growing private companies in the U.S., with $5.1 million in revenue the previous year. Another rare achievement and recognition for a marketplace seller.
I caught up with Chad to talk about ecommerce, branding, marketplaces and his latest project co-founded with Damir Kunovac, Skubana – a brand new ERP system for marketplace sellers.