Jason Sanchez is a true ecommerce veteran, having had his first taste of selling online in 1995.
Over twenty years, he has sold a range of products from novelty inflatables and swimming pool equipment, to fancy dress costumes. He now sells through eBay, Amazon and his own website CostumeBliss.com.
I caught up with Jason to talk about how his business his grown over the years, how he researches new products, and the challenges of selling through online marketplaces – both within the US and internationally.
Ecommerce is driven by technology, but there’s still a lot of work that people have to do.
Someone has to write descriptions, take photos, create listings, dispatch orders, support customers, do bookkeeping, marketing and more. There’s no way to completely avoid these time-consuming, repetitive tasks. So what can you do to lessen the pain of that work?
Today outsourcing is the first choice for many businesses, from part-time sellers who still have day-jobs to the very largest enterprises.
I spoke recently with Carlo Silva, co-founder of outsourcing company 2nd Office. Carlo’s company is uniquely focussed on ecommerce, particularly selling through online marketplaces like eBay, Amazon, Rakuten and others. That knowledge and experience is not easy to come by.
Not only that, 2nd Office has a great reputation. You can read reviews of 2nd Office in the Web Retailer directory.
I asked Carlo how he got into ecommerce, why he started an outsourcing company (and how sellers can outsource successfully), and what he sees as the next big trend in ecommerce.
This post is by Victor Levitin, the CEO and co-founder of CrazyLister (a tool for easily creating professional eBay templates), and author of the eBay sellers journey to $100k a month blog.
In 2013 eBay awarded us with a certificate of achievement for the highest conversion rates. As a result of the gained publicity we received requests from a wide range of eBay sellers and businesses to help them grow sales.
In this article, I’m presenting detailed case studies from the work we’ve done with some of them, and how we helped them optimize their listings and boost sales.
This post is by Radoslav Albrecht, the founder and CEO of Bitbond. Based in Berlin (Germany), Bitbond is a peer-to-peer lending platform that specializes in providing loans to online sellers and small businesses. The platform uses bitcoin as a payment network and is therefore available to everyone who has access to the internet. Previous to starting Bitbond, Radoslav was advising banks at Roland Berger Strategy Consultants and has worked for Deutsche Bank in London.
As an online seller you want to spend your time optimizing and growing your sales. Your products and the service you provide to your customers are at the center of your attention. Other administrative activities that don’t relate to making sales directly are often regarded as chores.
Frequently, this also applies to the financing of a retailer’s activities. As a financial product, loans and credit lines are often untried territory for online sellers. To someone who is not familiar with financing, the associated terms and costs might look opaque and not easily understandable.
Cross-border ecommerce has never been hotter. The big online marketplaces of eBay and Amazon have been leading the charge, driving growth by pushing their sellers to trade internationally.
Many of those sellers have had great success trading across borders, becoming prolific exporters while suffering few of the headaches experienced by more established businesses. Or so it seems at first.
While ecommerce technology has adapted quickly to cross-border trade, the worlds of logistics, regulation and taxes are stuck in the past. Many international sellers have been tripped up by a bewildering combination of rules, classifications, policies and providers.
With a major global ecommerce event ThinkGlobal Retail just around the corner, I decided to ask over thirty sellers, consultants and service providers about the biggest challenges they had seen with cross-border ecommerce. This is what they said.