39 Predictions for Ecommerce in 2015

39 Predictions for Ecommerce in 2015

It’s a new year, and a great time to plan for your ecommerce business. But what lies ahead in 2015?

No-one knows the future, but those with the right knowledge and experience can make some great educated guesses. With that in mind, I asked more than thirty experts what they thought would happen in ecommerce in 2015.

They blew me away with 39 great predictions about marketplaces, delivery, cross-border trade, mobile, niche trends, marketing, social media, payments, bricks and mortar, and rules and regulations. It’s the biggest Expert Voices ever.

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eCommHub: the Final Piece in the Ecommerce Automation Jigsaw?

eCommHub Team Shot

UPDATE 27 March 2015: eCommHub have rebranded as HubLogix.

I’ve been covering inventory and marketplace management tools for over ten years. It’s rare that I come across software that does something different to the rest.

But recently I discovered a product called eCommHub (now HubLogix). It provides the typical features you find in this type of software – inventory management, integration with popular stores and marketplaces, shipment tracking, and so on. Those are great features, but not unique.

What is unique about eCommHub is that they are integrated with thousands, yes thousands, of suppliers. By that I mean manufacturers, wholesalers, drop shippers and other “vendors”, as they call them. I’ve not seen any others in this industry tackle the problem of supplier integration with anything like the scale or depth offered by eCommHub.

In this article, I’ll tell you a lot more about eCommHub and how they tackle the problem of supplier integration and automation.

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Top Rated Supplier: Etsy Seller Tools Developer Blugrin

BETSI Screenshot

UPDATE: Blugrin’s access to the Etsy API was unexpectedly removed in March 2015, and their applications BETSI and Tools4Etsy are no longer available.

The Top Rated Supplier we are focusing on this month is Blugin! They develop the BETSI listing manager for Etsy sellers, along with free apps Tools4Etsy.

BETSI is used by tens of thousands of Etsy sellers, who use it to manage a staggering 45 million listings. Blugrin does a fantastic job handling that volume and supporting their users, with a perfect 5-star average rating. They also came fifth in EcommerceByte’s Seller’s Choice awards last year.

So who are Blugrin? Given that volume, you might expect an IT company with dozens of staff on hand. But actually they’re set up much like the Etsy sellers who use their software: they’re the husband-and-wife team of Graeme and Jacinta Grant, and are based in Sydney, Australia.

I spoke to Graeme and Jacinta to find out more about them and their software.

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What’s Wrong With Marketplace Management Software?

Musings on Marketplace Management Software

Selling on multiple marketplaces is hard. Everything is different and disconnected: categories, images, pricing, stock levels, policies and more. The only way to hold it all together is software: marketplace management software.

So selling on complex, diverse platforms requires software. That’s hardly a revelation. But what does fascinate and surprise me is the dozens of competing tools out there, all designed to solve that same problem.

The market looks saturated, but more contenders spring up each month. And yet more are thinking about entering the market with their own software. Why is that? I don’t have the answer, but would really like you to help me figure it out!

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Flubit: A UK Marketplace Doing It All Backwards

Flubit Team

Many Web Retailer members sell on multiple channels – eBay, Amazon, smaller marketplaces, internationally, and on their own sites. It’s pretty much the norm now.

Numerous new marketplaces have launched over the ten years that I’ve been running this site. Few have lasted. Even fewer have delivered more than a trickle of sales to the sellers who invested their time in them.

But that pattern has been changing more recently. Big-name brands with successful websites like Sears and Tesco have added their own third-party marketplaces. Newcomer Etsy finally bucked the trend for start-up marketplaces, and now drives over $1 billion in annual sales.

So I think it’s time to take a fresh look at “alternative” marketplaces, and I’m kicking that off today with an in-depth post about Flubit. They’re a UK marketplace that launched in 2012, with an innovative buyer-driven model. Read on to find out more.

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