This post is by Craig Agutter, EMEA Ecommerce Manager at international currency transfer provider World First.
For online sellers across the world, Asia is already a lucrative market but it is the rate of growth and scale that really sets it apart. China’s online retail market is already the world’s largest with over US$600 billion of sales in 2015 according to research by McKinsey.
However, forecasters believe the current size has barely scratched the surface, with China’s low tier cities along with other countries in Southeast Asia beginning to benefit from the ecommerce boom. In Thailand, 85% of consumers not living in major metropolitan hubs use mobile devices for their online purchases.
So, the question every ambitious online seller should be asking is: how can I tap into these active and growing markets in Asia? Below, we look at the top marketplaces and give you tips on taking advantage of the opportunities for online sellers in Asia.
This post is by James Storie-Pugh, Director at Pivot International. Pivot are an ecommerce agency specializing in global ecommerce marketplaces. Based in London, they act as the local representative office for marketplaces around the world including Newegg, MarkaVIP, JadoPado and Trade Me. James has worked in ecommerce and digital marketing since 2008, for companies in France, the UK and the USA.
New Zealand might not be an obvious choice for international sellers looking to expand – it’s an isolated island nation in the South Pacific, thousands of miles from its nearest neighbor Australia, with a population of less than five million.
But New Zealand is also a well developed English-speaking country with a healthy economy, high average incomes and excellent access to the internet. Online spending by New Zealanders (known as “Kiwis”) is expected to reach nearly NZ$6 billion in 2016 – an average of $1,200 for every man, woman and child.
Nearly 2 million Kiwis buy online, and 38% of their purchases go overseas to international sellers. Those international sales are estimated to be worth NZ$1.6 billion. Two-thirds of all online shoppers in New Zealand have made a purchase from an overseas business in the last three months.
Where do Kiwis go to make those international purchases? They go to homegrown online marketplace Trade Me. Responsible for nearly three-quarters of all domestic web traffic, Trade Me has been described as a basic human right for Kiwis.
Here’s what you need to know about selling there as an international business.
Cross-border selling through Amazon, eBay and other marketplaces has a lot going for it. Just flip a switch and your inventory becomes available to hundreds of millions of international customers, almost instantly. Well, that’s the theory anyway.
In practice, it doesn’t tend to be that simple. Yes, you are selling the same inventory so there’s no additional effort for sourcing and managing stock (other than needing to do it on a larger scale). But just about everything else has an additional layer of complexity when you are selling internationally.
Fortunately, cross-border trade is booming, and many new international ecommerce services and suppliers have emerged, all geared up to help sellers trade successfully across borders. In this post I’ll explain who those suppliers are, what they do, and how to choose the right one for you.
This post is by Alex Ogilvie, Managing Director of Seller Dynamics. Seller Dynamics is a multichannel management system, listing stock on marketplaces including Amazon, eBay, Rakuten and Fnac. It also features an automatic repricer, handles shipping and generates purchase orders for suppliers.
Few would have predicted a year ago that Donald Trump and Nigel Farage would be posing together for a thumbs-up photo on the top floor of Trump Tower in New York last weekend.
Both have views that would see the world order change when it comes to international trade. Leaving the EU creates a set of challenges that Theresa May’s UK cabinet are clearly finding difficult to find a clear, unified position on. While the stated intent from the Trump campaign is to draw to an end certain US trade deals that he and his team see as simply too generous.
What will this mean for marketplace sellers, particularly those selling internationally?
International ecommerce – selling directly to consumers abroad – is growing at a tremendous rate. For sellers it’s a compelling proposition: expand into huge new markets with less competition, and reach new buyers who may be willing to pay more than your customers at home.
Those benefits are real, but there are plenty of challenges to go with them: language and culture, taxes and regulations, logistics and timezones.
Here’s a roundup of articles from the Web Retailer blog focusing on cross-border trade. They cover specific international marketplaces like Cdiscount and Rakuten Japan, product regulations and taxes in the EU, sales tax in the US, international returns, currency exchange and more. I hope they help you unravel some of the complexities of international ecommerce.