CommerceHub To Acquire Mercent

Ecommerce marketing specialist Mercent has been acquired by enterprise-level retail tech company CommerceHub.

"We evaluated all the providers in this space and consulted a number of large retailers regarding their current solutions. Mercent stood out as the only combination of enterprise-scale platform and services that are ready for the caliber of retailers we support," said CommerceHub CEO, Frank Poore.

"By combining CommerceHub and Mercent, we will have an offering that enables retailers to radically expand their product assortment, generate greater demand, and optimize customer delivery from any source of supply, including stores, warehouses, drop-shippers, or third-party sellers."

The combined company will enable retailers to:

  • Expand product assortments through drop-ship suppliers and marketplace sellers.
  • Promote products via marketing channels like Google Shopping and Pinterest.
  • Deliver an omni-channel experience that connects stores, warehouses, drop shippers, and third-party sellers.
  • Launch marketplaces featuring third-party sellers with full control of the process.

CommerceHub's inventory platform integrates high-street retailers with a network of over 8,500 drop-ship suppliers, and had over $8 billion in gross merchandise value in the last 12 months.

Source: Mercent

Tagged: Acquisitions
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