ChannelAdvisor Integrates with Jet's New Marketplace

Multichannel management solution ChannelAdvisor has added an integration with new ecommerce marketplace Jet.

"Jet is positioned to become a disruptive player in the e-commerce industry," said ChannelAdvisor CEO Scot Wingo. "Jet has innovated both the merchant-facing side of the equation and the consumer-facing side. We are excited to be a launch partner with Jet so that our customers can leverage our integration to be ready to start selling on day one."

Jet is a membership-based ecommerce marketplace that handles electronics, home goods, consumables, appliances, sporting goods and more. The platform adjusts prices dynamically based on customer location, cart value, number of items per cart and return options. At checkout, Jet matches a shopper's cart to the best retailer based on their preset rules.

"Our strategic alliance enables ChannelAdvisor customers to quickly and easily integrate with Jet," said Scott Hilton, Jet's Chief Revenue Officer. "These retailers efficiently gain access to a marketplace that's grounded in transparency and focused on meeting both retailer and consumer needs."

Jet was founded by Marc Lore, the former founder of Diapers.com and other ecommerce sites which were acquired by Amazon.com. Jet has received $80M in financing from venture capital firms including NEA, Accel Partners and Bain Capital Ventures.

Source: ChannelAdvisor

Tagged: Marketplaces
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