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Expanding To Japan: Key Considerations For Marketplace Sellers

By Jia Li

Jia Li helps sellers understand Japanese consumer preferences and offers some top tips for selling on Japanese marketplaces.

Expanding To Japan: Key Considerations For Marketplace Sellers

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Gabe

Gabe

2 years ago

How can the Japanese market be good to a US seller when its customers expect their orders within 24 houris?

Jia Li

Jia Li

2 years ago

Hi Gabe,

That’s a very good question, I’m glad you asked!

It’s true that most Japanese buyers expected their orders within 24 hours. However, from our experience, the desire for quality and unique products often outweighs the delivery time, and customers in Japan understand that there might be extra waiting time for items they want. As a foreign seller, if you don’t have a warehouse in Japan, we recommend you be very clear on your listings about the delivery time. State exactly how long it takes and emphasize on the fact that those items are directly sent from your warehouse outside of Japan. Stick to the delivery time you promised, Japanese buyers like to be informed and expect sellers to keep their words.

Alternatively, Amazon FBA provides same day deliveries as well as other delivery methods to satisfy Japanese customer needs. Have a look and see if this might be a solution for your Japan expansion.

If you have any more questions regarding expanding to Japan, feel free to contact us directly!

Gabe

Gabe

2 years ago

I’m going to try it!

Jia Li

Jia Li

2 years ago

Hi Gabe,

Give it a go! Japan is often overlooked as a expansion target. But it’s got so much potential! Good luck with your expansion, and PM us in case you need any help.

Gabe

Gabe

2 years ago

I will thanks!

Jia Li

Jia Li

2 years ago

Best of luck!

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