Guides

How To Diversify Your Amazon PPC Strategy and Dodge the Competition

Your Amazon PPC strategy needs more than keyword research. You need to understand buyers, create more ads, and create better ads. Here's how.

By Ritu Java


How to Build an Audience of Raving Fans for Your Amazon Brand

Get free Facebook traffic and build your own niche audience to launch a genuine Amazon brand and product that competitors can’t touch.

By Pilar Newman


5 Steps to Blast Off a Successful Amazon Product Launch

How to launch a private label product on Amazon, all the way from keyword research and listing optimization to PPC ads and influencer marketing.

By Dom Haines


Amazon PPC Ads: Everything You Need to Know

From costs and effectiveness to ACoS and optimization, Chris Rawlings answers all the big questions on Amazon Sponsored Products PPC ads.

By Chris Rawlings


Start Your Own Subscription Box Business: Your Questions Answered

We spoke with Sophie Howard about the subscription box business model, and answer the top questions about starting your own subscription business.

By Alex Knight


eBay Promoted Listings: Your Top Ten Questions Answered

With Promoted Listings, eBay sellers can pay to jump to the top of the search results. How can sellers use these ads to best effect?

By Pete Thompson


How to Make Amazon’s Customers Your Customers Using Facebook Ads

Anthony Lee explains step-by-step how to use Amazon buyer data to create targeted Facebook ad campaigns, and go direct to customers.

By Anthony Lee


How To Optimize Amazon PPC Campaigns and Find Untapped Keywords

Franz Jordan explains how to optimize your cost per click and reveals the best method for finding long-tail keywords with untapped potential.

By Franz Jordan


How to Use Influencer Marketing to Drive External Traffic to Your Listings

Alex Knight talks to Katie Palmer of etailz about the most effective way to generate external traffic and sales: working with “influencers”.

By Alex Knight


So, You Got Funded on Kickstarter – Now What?

How to leverage a Kickstarter campaign using Amazon Marketplace, Amazon Launchpad, email marketing and Facebook.

By Ivelin Demirov


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