Seller Sessions - Adwords for Amazon Sellers
Wednesday, March 22, 2017
What's it about?
Topics: Paid Ads, Amazon
MORE TARGETED THAN FACEBOOK ADS
Before Facebook was born Google unleashed Adwords that went on to become the most (and still is) successful advertising platform on the planet. Whilst Facebook is great, Google Ads are based on searcher’s intent much like Amazon’s very own Sponsored Ads (so offers much higher relevance).
FRONT TO BACK
We will cover set up, campaign creation, split testing, Dynamic Keyword Insertion, conversion tracking, bid strategies and lot’s of advanced tips and tricks…
TRAFFIC TO YOUR LISTING
We discuss the merits on sending traffic to your listing and how Amazon can help you out themselves (more to be revealed in Session). This is a nifty little trick everyone should be checking out.
TRAFFIC TO YOUR STORE
We cover all the steps of driving traffic to your store including conversion tracking, analytics and optimisation.
We would like to say a big thank you to our partners; Private Label Weekly, Source From Asia and Webretailer.com
Danny is an Amazon Seller and has been guest speaker at The Smart China Sourcing Summit in Hong Kong, The European Private Label Summit & The Private Label World Summit… He also contributes to industry bible Webretailer.com
Richard started on Amazon in 2015 and after his first launch he travelled to Hong Kong to build his product portfolio for 2017. He is chief moderator of Seller Sessions and in charge of keeping order…
Is a founder and partner at Arvo Partners and has been at paid search for over 7 years and manages campaigns upwards of 100k per month. For his clients he is focused on revenue generation over vanity metrics.
Watch the recording at the top of this page
This event was organized by: Seller Sessions