This is a great tool for creating a good looking eBay listing template. Once you finish creating, it can be applied to all of your listings in one click. You can also create a customised ebay store design. Feedback reminder and thank you email are also very effective in maximising feedback left by buyers and maintaining customer relationship. In addition, you can also setup a Facebook store and use it as a way to promoting your ebay products. I have not used video maker and PDF catalog functions yet so no comment on those.
While it is a great software in general, it does have some minor bugs and issues here and there, but fortunately most of them can be fixed in a short time.
Their customer service is fantastic and most of my queries have been resolved in one business day.