I have used Feedback Genius + feedback 5 over the last two years and haven't been impressed with either, but I thought they were the leaders in the industry so we continued to use them. After seeing a Feedback whiz demo, we have made the switch and will never look back! The analytics and reporting is superior to any other program i've seen. Even if you don't use any email campaigns- its worth it just for the reporting/analytics! And the best part- its cheaper than feedback 5 and feedback genius, and all pricing options offer unlimited messaging. Say goodbye to the extra $10 "bundle" of messages every month that other programs hit sellers with.