I've used Feedback Repair on several occasions and found it to be an outstanding service that was well worth the money. They are quick and easy to deal with, and have a excellent understanding of how the folks at Amazon think. Could I do this myself? Well maybe; but besides not being a good use of my time, I don't have the same "way with words" and would waste days going back and forth with Amazon, getting more frustrated with each exchange. How do I know? I used to do it all myself and Feedback Repair came in and quickly had feedback removed, that I had been unable to. Believe me, you have better things to do in your business than argue over feedback with Amazon. Do yourself a favor and try Feedback Repair.