Our focus is on seasonal items. With Algopix we’ve been able to broaden our offering not only in terms of the products we carry but also in terms of where we sell them. I don’t think this is something we would have been able to do anytime soon without this tool as it would require too much work to figure out which products would perform well on which marketplaces. Even doing the research work ourselves for only three items took forever, and we’re selling much more than three items. Algopix gives us new insights on the different items that are popular in different markets at various times of the year. Couldn’t ask for more than that!