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Do You Overlook These Opportunities in Your Product Catalog?

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St. Paul, Minnesota United States
Etail Solutions
Kudos: 141
Joined: Jan 18, 2013
Do You Overlook These Opportunities in Your Product Catalog?
15 Feb 2018
The biggest reasons why you shouldn't sacrifice catalog optimization at the expense of catalog expansion

It comes down to focusing on only one or two suppliers - and your high performing SKUs - instead of adding new suppliers too quickly, which just makes your catalog too large and difficult to manage.

You can get big wins on a much smaller percentage of products. The key is to optimize what you already have in your current catalog. You just need to take the time to go really 'deep' instead of wide.

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