You shouldn’t be paying for Amazon’s mistakes. Here’s how to check if you are paying more than you need to, and recover what you’re owed.
For Amazon sellers, FBA is hugely important. It lets you store your inventory in Amazon’s fulfillment centers while Amazon take care of shipping your orders and providing customer service. This streamlines your operation, making your business more streamlined and efficient. It also makes your products eligible for Prime, helping you grow sales.
Amazon are known for their industry-leading processes and sophisticated technology, so you are in good hands with FBA. But even Amazon make mistakes. With more than 2 billion marketplace items shipped through FBA per year, even a tiny percentage of errors really adds up. Those could be overcharging of FBA fees, lost inventory, incorrect customer refunds and more.
Amazon pick up some of those mistakes themselves, but others slip through the cracks. You could be owed money for issues that you know nothing about.
So how do you go about finding them and getting a refund? There are a number of methods, and we will cover them all here, including third-party services that automate the whole process for you.
Appeagle, one of the world’s top repricing tools, has a big vision for the future of online selling, as it rebrands to Informed.co
When a business is a leader in its category, it’s uncommon to see them expand into uncharted territory. But, that is exactly what leading repricing software, Appeagle, is about to do as they dive into the world of seller analytics.
In recent times, repricing has matured, thanks to it being simpler to automate and the technology behind it becoming more advanced. So, Appeagle wanted to see if there were any other parts of a seller’s business that they could enhance. There were. By building brand new analytics tools, they could help online sellers make better decisions.
Appeagle have marked the change of direction with a new name and a new brand. They are now Informed.co, and their ambition is big – to be seen by ecommerce businesses in the same way that website owners see Google Analytics: the go-to source of data about their business, with intelligent insights and recommendations.
SellersFunding can make a preliminary loan offer, based just on your Amazon seller name. Here’s how their technology makes it possible.
If you’ve ever taken out a business loan from a bank, then you’ll know that the process is complex, and takes a long time to complete. There’s credit history checks, business plans to draw up, and even after all that effort, online sellers are often declined because the banks don’t understand their business model.
But now there is another way, thanks to the cutting-edge technology used by online lender SellersFunding. They understand online sellers, and offer features such as up to a 90-day grace period, which allows sellers to source, receive and start selling their products, before having to make repayments.
Better still, their algorithm can pre-approve your loan application in minutes, based on just your Amazon seller name. How is that possible?
From reviving your sales to reducing your PPC costs, the right Amazon consultant can do it all. But how do you find the one for you?
Why hire a consultant to help with your Amazon sales? The short answer is that selling on Amazon takes a lot of time and technical expertise, and there are people out there who work with Amazon sellers all day, every day, helping them build their businesses.
As interest in Amazon’s marketplace has grown, so has its support ecosystem. There are now plenty of Amazon consultants around, offering support, advice and training. They cover areas from listing optimization and SEO to product compliance and account suspension appeals.
But they aren’t all equal. Some have just a couple of years’ experience with Amazon, while others are veterans with over a decade of knowledge. Some worked for Amazon itself before branching out on their own. Others were successful sellers in their own right, or worked for big companies managing their Amazon marketplace accounts. There are different ways to gain the depth of expertise needed to help others effectively.
In this post, I’ll be looking at what Amazon consultants do, who uses them and how to choose the right type for your businesses needs.
Alex Knight gets his golf balls out and walks us through four Amazon keyword research tools, to help sellers optimize their listings and ads
One of an Amazon’s sellers most important jobs is to discover the words that buyers are using to search for their product.
Why? Because they need to make sure that all of the most important terms are included in their Amazon listing. They also need to make sure that their PPC campaigns use relevant terms, with good traffic and sensible competition. Otherwise, they are losing out on potential sales, and wasting money.
So how can sellers find keywords? One way, is to get a thesaurus and sit racking your brains for all the terms that someone could possibly use to find your product. This is going to be a painful experience. You’re almost certainly going to miss words out, and have no useful data on the ones you do find.
Luckily, there is a whole category of software focused on generating keyword suggestions and providing data on their popularity, relevance and competition. I’ve reviewed four of those tools, to help you choose the right ones.
They range from under $10 per month, right through to nearly $400 and there’s also one with a “free forever” plan. The type of data they produce varies, as does the complexity of their interface, with some having Chrome extensions and others just web apps.