Alex Knight explains software for soliciting feedback and reviews, customer support tools and customer outsourcing services
When you purchase an item from a bricks-and-mortar store for the first time, there’s plenty of things you might look out for. Is the shop busy? Do the other customers look happy? Do the products look authentic? Do the staff appear trustworthy?
On marketplaces, buyers can’t make those checks, as they can only see the information that the seller has provided. So, buying decisions are based largely on feedback and reviews. For sellers, this means getting feedback from buyers is crucial and reducing negative feedback is a must, if they are to establish the kind of reputation that buyers look for.
This can be achieved through soliciting more reviews from buyers, improving your customer support system or even outsourcing customer service to a third party, who you feel could handle it more efficiently.
In this post I will walk you through the Feedback, Reviews & Support category of the Web Retailer software directory. It covers eBay and Amazon feedback software, message management tools and customer service outsourcing.
eBay software and services provide listing management, design tools, marketing, analytics, repricing, feedback solicitation and more
When sellers start out on eBay they can usually manage the day-to-day running of their business manually. But, as sales increase and they take on more product lines, their time gets stretched to breaking point. This is often when sellers look for software to help automate processes and lighten the workload.
Sellers may also reach the limits of what can be achieved without outside help, and need a design service to create a brand identity, or an analytics tool to see how their business is performing and what they can do to improve.
eBay tools can be very different in feel to Amazon tools, partly because some are well over a decade old. This can make their appearance seem a little dated, but don’t let that put you off. Just because some of the tools are a little long in the tooth doesn’t mean they aren’t popular or reliable. In fact, the opposite can be true.
In this post I’ll walk you through the eBay selling category of the Web Retailer directory, explaining what each section covers and giving a few examples of the tools you’ll find there.
Andy Geldman explains how to set competitive prices while minimizing effort and maximizing profit.
This posted was originally published in January 2014 and updated in June 2017.
For sellers who only have a few product lines in an uncompetitive niche, monitoring the pricing of competitors is easy – they can simply update their prices manually. This is a great position to be in, but it is not the reality for most sellers. The majority need many SKUs to be successful and often face stiff competition. These sellers need to automate repricing in order to survive.
Despite this, a number of sellers are concerned about using marketplace repricing software as they see automatic repricing as a “race to the bottom”. This is a logical argument, but not necessarily correct as repricing is about more than simply having the lowest price.
So in this post, I will demystify repricing software: what it is, how it works, the differences between repricing on eBay and Amazon and, ultimately, how to choose the right tool for you.
Alex Knight picks out alternative eBay listing tools for sellers still relying on eBay’s much-loved but now obsolete Turbo Lister
This month marks the end of an era, as eBay retires its listing tool, Turbo Lister, after almost two decades of service.
Turbo Lister always splits opinion, as some sellers opted for third-party eBay listing software long ago. For many others though, Turbo Lister’s ability to create listings offline and upload them in bulk to eBay, for free, made it their listing tool of choice.
It is these sellers who are now left with a tough decision. On one hand there is eBay’s “improved” Seller Hub, which does feature a listing tool. But, it is not a desktop application like Turbo Lister and doesn’t have either the option to work offline, or the capacity to store finished listings.
This is driving many sellers to third-party eBay listing tools. But, with several tools claiming to be the premier Turbo Lister replacement, it can be hard to decipher which is right for you. Maybe you’ve tried several already, but haven’t found one you like, or are yet to find one with all the features you need.
To help, we’ve taken five listing tools that sellers could use to replace Turbo Lister: SixBit, Xpress Lister, Wonder Lister, Ad-Lister and CrazyLister. I’ve reviewed their key features, and identified which type of sellers they are most suited to.
Alex Knight walks us through the best FREE apps for eBay market research, listing new and used items, and analyzing your sales.
Last year we welcomed a miniature dachshund to the family. Unfortunately, she immediately started terrorizing the family’s garden gnome collection and they were forced to seek refuge in the shed.
When tidying the shed this spring, I rediscovered our collection of twenty gnomes (what can I say, we like gnomes!) We can no longer have them on display in the garden, so I have decided to sell them on eBay.
I would ideally like to use some eBay software to help me with the process. I think the gnomes would fetch a better price if I do my market research up front, and build attractive listings for all the other gnome-lovers out there. However I don’t intend to build a real business selling on eBay just yet, so I’m looking for free software that can optimize my selling.