Category Archives: Roundups

Our Top 12 Articles of 2018: Trending, Popular and Controversial

Catch up on your reading with our pick of this year’s Web Retailer posts, which demystified topics, expanded horizons and got people talking.

Woman reading in front of fire

At this time of year, it’s good to take a step back and reflect on the months gone by.

We have selected 12 of the best articles from all those we published in 2018. In this roundup we:

  • Demystify Amazon’s Choice, Amazon Seller Central and Amazon Vendor Central.
  • Talk about the changes in the private labelling landscape across Amazon and eBay.
  • Provide a step-by-step guide on how to use Facebook Ads to target Amazon customers.
  • Delve into the murky underworld of Amazon’s dirty sellers and fake reviews.
  • Discuss eBay Promoted Listings and repricing tools for eBay.
  • Consider escaping the marketplace rat race completely, by starting a subscription box business.

So sit back, put up your feet and catch up on your festive reading.

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Amazon Suspensions Roundup 2018: Horror Stories and How to Appeal a Suspension

Amazon Suspension Roundup

One of the most popular topics on Web Retailer is being banned from selling on Amazon. It’s an emotional experience. One seller described his state on the day he found out he was suspended as, “confused, destroyed, anger, sadness, extreme worry”.

Sadly, Amazon account suspensions are very common. Sellers often have misconceptions about suspensions and post incorrect advice on social media and seller forums. It is important to separate the facts from the myths in order to maximize your chances of being reinstated.

In this 2018 roundup we have pulled together articles covering everything you need to know about Amazon suspensions, categorized into the following areas:

  1. Suspension horror stories
  2. How to appeal your suspension
  3. Amazon is getting tougher
  4. How to protect your business

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eBay Roundup 2018: Trends, Marketing, Tools, Problems and Seller Stories

eBay logo on building

We have published many articles about eBay over the years. In this roundup we have pulled together some of our most relevant posts for eBay sellers.

We have categorized them to make it easy to find what you’re looking for:

  1. Trends
  2. Marketing
  3. Tools
  4. Problems
  5. Seller Stories

You can also find out who The World’s Top eBay Sellers are, last updated in September 2018.

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Marketing Roundup: Social Media, PPC, Conversion and More

Marketing roundup

Many of the demands of marketplace selling are technical and process-driven: rules, systems, and software automation. It’s geeky stuff.

Marketing, on the other hand, takes skills in creativity, salesmanship and psychology. It’s a different world.

Or so you may think.

There is a need for all that in marketing, but it’s not all about creativity and intuition. Like anything else, marketing skills can be learned. And a lot of online marketing is actually very technical.

So here’s a roundup of our past posts on marketing: eBay optimization, Amazon advertising, social media, PPC and more. Geek or not, I hope you find it useful!

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Product Sourcing Roundup: Importing, Reselling, Liquidation, Arbitrage and Used

Product Sourcing Roundup

We have covered the topic of sourcing products many times over the past few years. Posts have ranged from sourcing methods and strategies, to the nitty gritty of finding suppliers and working with them effectively.

Many aspects of selling come down to processes and policies – understanding the marketplaces and running a really streamlined operation. That efficiency is crucial, and can be hard to achieve, but really it’s just a requirement so that you can stay in business. The ability to find appealing products at a profitable price is what actually determines your success.

In this roundup, I’ve pulled together our best sourcing posts. They’re grouped into six sections: general, importing, reselling, liquidation, arbitrage and used.

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