Category Archives: Uncovered

Root Causes: The Key to a Successful Amazon Suspension Appeal

Understanding what Amazon wants when they ask for root causes can make or break your chances of reinstating your ASIN or account

Man found tree root cause

This post is by Chris McCabe, owner and founder of ecommerceChris, LLC, an Amazon seller account consultancy.

Misunderstanding the cause of complaints that led to an account suspension is one of the biggest mistakes that sellers make, when they write their own Plan of Action. It may seem trivial at first glance, but if you don’t get the root causes right, Amazon’s investigator won’t even bother to look at your POA.

When Amazon asks you for the “root cause that led to the complaints” they really mean that: the ROOT cause. Tell them precisely what lies behind the complaints which led to the notification, as closely as you can.

Don’t quote back to them what a buyer said, or repeat Amazon’s opening paragraph. Many sellers do that, but you have to step forward and show some analysis. Here’s how to look beyond the symptoms and get to the root cause that Amazon asks for.

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Amazon to eBay Arbitrage: Everything You Need to Know

We answer every important question about dropshipping from Amazon to eBay, for eBay buyers, arbitrage sellers, and exploited Amazon sellers.

Amazon to eBay Arbitrage

Amazon to eBay arbitrage, or “dropshipping” from Amazon to eBay, makes some people very angry.

It’s where someone lists a product for sale on eBay, but they don’t actually possess the item they are selling. Once a sale comes through on eBay, they go and buy it on Amazon at a lower price and have it shipped directly to their eBay buyer. Their profit is the difference between the selling prices on eBay and Amazon, less fees.

Why does that make people angry? Well, buyers can get upset if the item they bought on eBay arrives in an Amazon box, and they realize that they could have saved money simply by buying from Amazon instead. The Amazon seller, if they figure out what happened, might be unhappy about being used as a dropship supplier without their knowledge or permission.

The arbitrage seller, though, can feel like they have found the perfect work-from-home business. They don’t have to handle products or deal with suppliers. They just find large price differences, list on eBay, and buy from Amazon.

This article covers everything you need to know about dropshipping from Amazon to eBay, whether you are an eBay buyer, Amazon seller or one of the arbitrage sellers working in between them.

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4 Dirty Tricks Being Used by Amazon Sellers in China… and Worldwide

As selling on Amazon becomes an increasingly popular business, more and more sellers are turning to dirty tricks to get ahead.

Man kicking another man off a bridge

This post is by Dave Bryant, an ecommerce business owner and co-founder of EcomCrew.

In this article, I’ll discuss some of the strategies sellers are using to get an unfair advantage selling on Amazon.

Often these strategies are innovated in China, for a number of reasons, including Amazon’s heavy recruitment of Chinese sellers. But now they are slowly making their way to all corners of the globe.

Along with review manipulation, other nefarious strategies exist including stealing competitor data with the help of Amazon employees, sabotaging competitor listings, and using multiple seller accounts. I’ll discuss each of these black hat strategies in detail below.

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The Best Ways to Get Suspended From Selling on Amazon This Season

For sellers afloat on Amazonian waters, here’s how to sail into the shark-infested depths, break your oars and smash a hole in your boat.

Man in broken boat being circled by sharks

This post is by Chris McCabe, owner and founder of ecommerceChris, LLC, an Amazon seller account consultancy.

It’s Q4, in case you hadn’t noticed! Every Amazon seller is scrambling to get as much inventory sold as possible, as quickly as possible.

Who has time to reply to performance notifications as soon as they come in? Do you have a spare moment to dig for invoices, if Product Quality teams come calling for proof of authenticity? What if a notice of claimed infringement comes in, when a brand tells Amazon that you’ve violated their intellectual property rights?

If you’re not well-versed in any of these processes, you’ll probably disregard the messaging for the time being. At most, you’ll delete your listing for that product, maybe even pull the inventory out of FBA. Problem solved, right? At least for now?

Not anymore, and definitely not at this time of year. Last week, Leah McHugh and I got together for a Facebook Live Q&A to tackle the most common suspension causes happening right now. Our audience had a lot of first-hand experiences to share, and one thing was crystal clear: if you want to get suspended, some ways will get you there in no time at all.

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17 Days or 2 Strikes: Amazon Gets Tougher on Suspension Appeals

Amazon is testing a stricter policy on seller account suspension. The window for appeal and number of appeals can both be severely limited.

Baseball catcher representing failed Amazon suspension appeals

This post is by Chris McCabe, owner and founder of ecommerceChris, LLC, an Amazon seller account consultancy.

I’ve seen a lot of changes in the past few months regarding how Amazon executes account suspensions and how they evaluate seller appeals for reinstatement.

Specifically, I’ve seen Amazon test out some new messaging to sellers who violated the terms of the Transparency program and those were suspended for inauthentic or counterfeit item complaints:

If you do not send an acceptable plan within 17 days, or after two unsuccessful appeals (whichever occurs sooner), we may not allow you to sell on Amazon.

If Amazon rolls this out across the board for all suspension types, it will be earth-shattering.

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