Tag Archives: Fulfillment

How Red Stag Breaks the Rules of Ecommerce Fulfillment

Most 3PLs expect to make mistakes. Red Stag guarantees that it won’t, with fast inbound processing, zero losses, and 100% order accuracy.

Man handling box at RSF

This post is by Chris Molitor, Vice President for Business Development at Red Stag Fulfillment.

In early January 2013, two ecommerce entrepreneurs stepped gingerly around piles of packing material in the fulfillment warehouse they had hired to ship their products. Their Christmas season had been a disaster, with orders shipped late, packages mis-shipped, and inventory lost.

The owners had come to the fulfillment warehouse in person to do something that most ecommerce businesses do in January: assess what went wrong during the busiest time of the year, the holiday sales season that can make or break an online retailer.

When they walked into the warehouse, they immediately saw the problem. The main floor was a mess. The employee breakroom was filthy. Employee morale was low.

Their ecommerce startup was growing fast, but the entrepreneurs knew they couldn’t sustain their growth without reliable order fulfillment. So, they decided to create their own fulfillment company. In the spring of 2013, they launched Red Stag Fulfillment.

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Amazon Logistics: Innovation or Exploitation?

Is Amazon Logistics good for consumers, bringing the delivery industry into the 21st century? Or is it taking workers’ rights back to the 19th?

Amazon truck representing Amazon Logistics

In September 2018, Amazon announced that it was buying 20,000 brand new Mercedes-Benz Sprinter vans to help expand its Amazon Logistics division in the U.S. That doesn’t come cheap, and it’s a lot of wheels – and people – to take care of.

How many new employees, sorting facilities and garages will Amazon need for those 20,000 vans? Actually, they won’t need any at all. Instead, Amazon is encouraging people to start their own independent delivery companies, lease the vans from them, and deliver their packages for them.

Amazon Logistics isn’t structured like a traditional carrier, and it doesn’t perform like one either. It delivers seven days a week, and orders can be with the buyer the same day that they were placed. Often, packages are left outside homes, and no signature is taken as proof of delivery. That’s a lot of industry norms being broken.

So, what’s the verdict on Amazon Logistics? Does it offer a better, more modern and innovative service? Or is it a cheap, unreliable and exploitative pretender? Should vendors and FBA sellers even care how their products get to consumers, or does that only affect Amazon’s own reputation?

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Tips to Build a Dropshipping Empire From a $25 Million Seller

We spoke with Connor Gillivan about how he built up his dropshipping business and whether the same approach still works on Amazon today

Many sellers see dropshipping as the perfect ecommerce business model and it’s not hard to see why. You don’t have to purchase stock in advance, have a warehouse or even ship orders. In theory, all you have to do is find products, list them for sale and send the orders to your suppliers. Sounds like the ideal business, right?

Well, in reality, it’s a lot tougher to build a successful business using dropshipping than sellers think. The process might seem simple, but there’s a lot of challenges. Unless you’re highly efficient it can be very easy to make mistakes.

To find out what it takes to build a successful dropshipping business we spoke to Connor Gillivan, who has sold over $25 million of products using dropshipping. Connor has been running ecommerce businesses since 2009 and is also the co-founder of ecommerce outsourcing company FreeeUp.

We talked about the reality of dropshipping, the methods that Connor used to build his business and whether using the same approach could still be successful on Amazon today.

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Ecommerce Fulfillment: How to Choose a Strategy and Service Provider

From in-house fulfillment and Amazon FBA, to dropshipping and 3PLs, we evaluate each model to help you pick the right one for your business

Imagine the scenario: you’re a multi-channel ecommerce seller, surrounded by stock, wondering how you’re going to get orders out. You sell a whole range of SKUs, that vary in size and sales volume, and aren’t sure whether fulfilling all your orders yourself will be possible.

While self-fulfilling orders does have merit, it’s not the only way to do ecommerce fulfillment. There are several other strategies, each with their own pros and cons, that are worth exploring.

So, in this post, I’ll look at the different ecommerce fulfillment strategies that are open to sellers, from in-house fulfillment and Amazon FBA to dropshipping and using independent 3PLs. I’ll explain how each model works, the pros and cons of fulfilling orders using each approach, and the types of businesses which are best suited to each model.

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The Future of Distribution Part II: Product Distribution in Emerging Markets

Jake Rheude asks if emerging markets will leap ahead of the developed world, and be the first to implement drone-base distribution networks

This post is by Jake Rheude, the Director of Business Development and Marketing for ecommerce fulfillment company Red Stag Fulfillment (RSF). When the owners of e-retail businesses could not find a high-quality fulfillment partner, the decision was made to build their own, and the result was Red Stag Fulfillment. This post was originally published on the RSF blog as The Future of Distribution Part II.

This is Part II of a series dealing with the Future of Distribution. Part I detailed the history of distribution and how the manufacturing, wholesale and retail segments developed, only to be supplanted with the integrated approach pioneered by online sales companies such as Amazon. Part II applies the same analysis and forecasting to emerging markets.

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