Our best articles on selecting products, finding suppliers, marketing, brand protection and what the future holds for the private label business
Private labeling is where you buy a generic item and add your own branding. For some, the appeal of this approach is obvious – it can require little time and effort but be incredibly lucrative.
It’s certainly one of the most popular strategies for people who sell through online marketplaces, especially Amazon sellers.
If you’re looking for inspiration, we spoke to Will Tjernlund about how he sold $6 million of private label products fresh out of college, and Adam Hudson built sales of $1 million annually but only puts 15 minutes a day into the business.
There’s certainly a lot of success stories out there, but are these star sellers the exception or the norm?
For this roundup we’ve selected our best ever articles on the topic of private labeling. As an introduction, Will Tjernlund talks us through some of the biggest rumours and myths around private labeling.
Success on Amazon often comes from selling in a niche with passionate buyers and fewer competitors. Here’s how to find your perfect niche.
This post is by Manuel Becvar, Founder & CEO of sourcing education site Import Dojo.
How do you find a private label product to sell? This is the number one question I get asked on an almost daily basis.
There’s no one method that’s right for everyone. Instead, there are many different methods you can use to find the perfect Amazon niche and product.
In this post, I’ll explain ten of my favorite research methods. Take a look and find one that works for you! The first nine ideas are popular and long-established methods that still work well but in the last part I want to let you in on my preferred method for developing successful products today.
Our best articles on finding manufacturers, using Alibaba and other sourcing sites, ensuring product quality, and complying with regulations
Importing goods for sale is a profitable business model for many online sellers, but it is complex and can be a minefield of problems from poor product quality to shipments being held up at customs.
Many things can go wrong in the import/export process. There are several examples in private label seller Danny McMillan’s nightmare story about importing a shipment from China. Danny also covers everything he learned from the situation.
Thankfully, there is a wealth of knowledge and experience out there to help sellers import products from China. For this roundup we’ve selected our best importing articles and grouped them into four sections:
- Finding suppliers from China and beyond
- To Alibaba or not to Alibaba?
- Getting the best out of your suppliers
- Product quality and compliance
Step-by-step tips on buying from Alibaba, from finding suppliers and sending RFQs, to making a shortlist and using communication channels.
This post is by Gary Huang, founder of 80/20 Sourcing and an online seller on Amazon, eBay and Shopify since 2004.
As a private label business owner or ecommerce store owner, when you want to source a product from China the first thing that comes to mind is buying from Alibaba, right? Not so fast…
Alibaba certainly is the largest online directory of suppliers. However I always say that Alibaba is like the yellow pages. And there are hundreds of thousands of suppliers on there. And there will be the good, the bad, and the ugly.
So how do you separate the scammers and trading companies from the straight-shooting direct factories?
I’ve been based in China since 2008 and have worked with hundreds of Chinese suppliers. Alibaba is one of the tools I’ve used to source reliable suppliers, so I’d like to share some of my do’s and don’ts and help you buy from Alibaba successfully.
Catch up on your reading with our pick of this year’s Web Retailer posts, which demystified topics, expanded horizons and got people talking.
At this time of year, it’s good to take a step back and reflect on the months gone by.
We have selected 12 of the best articles from all those we published in 2018. In this roundup we:
- Demystify Amazon’s Choice, Amazon Seller Central and Amazon Vendor Central.
- Talk about the changes in the private labelling landscape across Amazon and eBay.
- Provide a step-by-step guide on how to use Facebook Ads to target Amazon customers.
- Delve into the murky underworld of Amazon’s dirty sellers and fake reviews.
- Discuss eBay Promoted Listings and repricing tools for eBay.
- Consider escaping the marketplace rat race completely, by starting a subscription box business.
So sit back, put up your feet and catch up on your festive reading.