Tag Archives: Suspension

False Infringement Claims are Rife on Amazon

How unethical sellers abuse the system with bogus IP, trademark, copyright and patent reports: updated with the latest information

This post is by Chris McCabe, a former Investigation Specialist for Amazon’s Seller Performance team, founder of ecommerceChris.com and co-host of the Seller Velocity Conference, taking place in New York City on 26 April.

UPDATE April 2018: This second edition has been fully reviewed and revised.

In order to meet a minimum liability standard, Amazon will act upon properly submitted and completed notice claims of infringement. They will notify specified marketplace sellers which party reported them, on what listing, and how to reach that would-be rights owner via email. The rest though, is up to you. And, unless you (and possibly your legal team) can prove that the Notice claim is false, Amazon considers it valid and actionable.

Unfortunately, word is out among potential Notice claim abusers that anyone can submit a form. Amazon are not worried about additional vetting or verification processes. Investigators merely check the form for completed content in all the right spaces, kill the listings and send off the notifications.

They don’t independently verify that any of the information is actually correct, or valid. The rights owner makes a legally-binding declaration in the form, and signs it. What if you can’t locate a party who submits a false form against you? It’s up to you to chase them down and then show Amazon teams that the infringement allegations are false. There is no guarantee that you’ll be successful though, as results vary.

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How To Use Amazon Suspension Appeal Escalations The Right Way

Misusing the escalation process can do you more harm than good. Chris McCabe explains how to it use it effectively to get your account back.

This post is by Chris McCabe, a former Investigation Specialist for Amazon’s Seller Performance team and founder of ecommerceChris.com. ecommerceChris shows Amazon sellers how to keep their accounts healthy, or, if the worst should happen, how to get their account back from a suspension.

Recently, I’ve seen a lot of information telling Amazon sellers that the quick way to get their accounts reinstated, following a suspension, is by escalating their appeal to a team higher up within Amazon.

This has led to many sellers getting the wrong impression, and thinking that the minute their POA is rejected by Amazon, they should start firing off emails to Jeff Bezos and the Executive Seller Relations team.

What these sellers aren’t being told though is that escalating your appeal will only work IF you do it at the right time, with a solid Plan of Action (POA) behind you.

This is not the correct course of action, and can actually hurt your chances of reinstatement. Simply spamming my former teams with the same weak POA is just burning through your chances and could lead them to stop corresponding with you, leaving your account permanently suspended.

So, in this post, I will explain how Amazon sellers can use the escalations process effectively, to get their account reinstated. We’ll cover what an escalation is, where Bezos escalations fit in, the common mistakes sellers making when submitting escalations, and how to make investigators take your escalated appeal seriously.

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A Competitor Destroyed My Amazon Selling Account. It Could Happen to Anyone.

An agency hired by my competitors targeted my business with false claims and malicious reviews to bring me down. They almost succeeded.

This post is by Mike Young, an online seller on Amazon and eBay based in London, England. Mike has a background in finance and IT and has investigated financial wrongdoing within the banking industry.

Everyone knows that competition on Amazon is fierce. But I didn’t realize just how fierce until my business lost 50% of its sales in one month, thanks to the black hat tactics of an “online marketing expert” hired by a competitor.

What started with a false claim of trademark infringement turned into policy warnings, a stream of fake negative reviews, and my suspension from selling on Amazon.

In this post, I’ll explain how my business was targeted, what tactics were used, and how I worked out who was behind the attacks.

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Amazon Account Suspensions: Myths and Facts

Chris McCabe blows up some of the biggest misconceptions that sellers have about Amazon’s suspension and reinstatement process

This post is by Chris McCabe, a former Investigation Specialist for Amazon’s Seller Performance team and founder of ecommerceChris.com. ecommerceChris shows Amazon sellers how to keep their accounts healthy, or, if the worst should happen, how to get their account back from a suspension.

UPDATED January 2018: this second edition has been completely reviewed and revised with four brand new myths.

Amazon account suspensions are still very common, and happen frequently – fact. Either temporarily or permanently, sellers are losing cherished ASINs and seeing their accounts suspended at a rapid clip. It could be due to policy violations, code of conduct violations, suspected bad behavior, or simply having poor metrics.

Given my Seller Performance background at Amazon, I do my best to guide sellers through the root causes of their account suspensions. However, I’m seeing more and more sellers coming to me with misconceptions about suspensions, or posting incorrect advice on social media and seller forums.

I don’t know where these sellers are getting their information from, but it could potentially harm their chances of being reinstated. So, in this post, I will be addressing four common myths to help sellers develop a clearer understanding of the account suspension and reinstatement process.

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The “Virus of Amazon”, Over-Eager Suspension Escalation and Australian Expansion

The seller waging war on their rival, the retail shark moving in for the kill in Australia and the angry sellers sending half-baked escalation emails.

This post is by Chris McCabe, a former Investigation Specialist for Amazon’s Seller Performance team and founder of ecommerceChris.com. ecommerceChris shows Amazon sellers how to keep their accounts healthy, or, if the worst should happen, how to get their account back from a suspension.

The majority of Amazon sellers will tell you that selling on marketplaces is a cutthroat world, but one seller has taken this to heart. This self-proclaimed “virus of Amazon” has almost driven the seller of a number one product out of business.

Change is afoot in Australia, as some sellers have reportedly been involved in initial testing for Amazon’s latest expansion. While consumers are jumping for joy at the prospect of lower prices and wider selection, existing retailers are worried about the impact that the retail giant’s arrival could have.

In the world of suspensions, sellers are firing escalation emails off to Jeff Bezos and the Executive Seller Relations team too quickly, without solid a Plan of Action. The end result? A deeper hole to get themselves out of.

Meanwhile, the sales tax saga rages on, as South Carolina take legal action against Amazon directly, while other states continue to send audit letters to third-party marketplace sellers.

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