ChannelAdvisor Relaunches PPC Management Tool

ChannelAdvisor's pay-per-click (PPC) search engine advertising solution has been redesigned and relaunched in its latest release.

The new Paid Search solution offers a redesigned Keyword Generator, Negative Keyword Suggestions and a Seasonal Bid Adjuster, which help retailers make cost-effective advertising decisions. The update also adds support for Google Enhanced Campaigns, and reporting enhancements give visibility into performance on mobile devices.

Tagged: Advertising
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