Efficient Era Adds External Email Tracker Feature

Amazon alerts, analytics and automation tool Efficient Era has added a feature which matches email addresses to Amazon orders.

The External Email Tracker matches addresses from sellers' own email lists to any order placed by a customer on Amazon within a certain period of time.

This helps measure the success of email marketing outside Amazon, and identify contacts who have become customers.

The External Email Tracker is available at no additional charge to Efficient Era customers.

Source: Efficient Era

Tagged: Marketing
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