Are you thinking about starting an eCommerce business or selling on Shopify? Choosing the right products to sell is crucial to the success of your Shopify store. With so many products available, it can be overwhelming to decide which products to sell.
In this article, we’ll help you narrow down your options by highlighting the 10 best-selling Shopify products.
Trending Shopify Product
Clothing and Apparel
Clothing and apparel are among the top-selling products on Shopify. People love to buy clothes, and with the rise of online shopping, it’s easier than ever to purchase clothing from the comfort of your own home.
In fact, according to a report by Statista, the global online fashion market is expected to grow from $531 billion in 2019 to $872 billion by 2023, at a compound annual growth rate (CAGR) of 15.8%.
This indicates a significant growth potential for the clothing and apparel category on Shopify, making it a lucrative market for eCommerce businesses. To succeed in the clothing and apparel market, it’s important to research your target audience and stay up to date with the latest fashion trends.
One business doing well on Shopify selling clothing and apparel is Gymshark. Gymshark is a fitness apparel and accessories brand that was founded in 2012 in the United Kingdom. The company has grown rapidly and has become one of the top-selling clothing brands on Shopify.
Gymshark offers a wide range of products for both men and women, including leggings, sports bras, t-shirts, hoodies, and accessories. The brand is known for its high-quality products, trendy designs, and affordable prices.
By focusing on high-quality products, trendy designs, and social media marketing, Gymshark has built a successful Shopify store and established itself as a leading fitness apparel brand.
Beauty and Skincare Products
The beauty and skincare industry is booming, and it’s no surprise that these products are selling like hotcakes on Shopify. People are willing to invest in high-quality skincare products that will help them look and feel their best. To succeed in this market, it’s important to research your target audience and choose products that are in high demand.
Glossier is a beauty brand that was founded in 2014 by Emily Weiss. The company has grown rapidly and has become one of the most successful beauty brands on Shopify.
Glossier offers a wide range of skincare and makeup products that are designed to enhance natural beauty. The brand is known for its minimalist packaging, affordable prices, and social media marketing strategy.
By focusing on high-quality products, minimalist packaging, and social media marketing, Glossier has built a successful Shopify store and established itself as a leading beauty brand. The company’s revenue has grown significantly since its launch, and it has raised over $266.4 million in funding to date.
Glossier’s success on Shopify demonstrates the potential for eCommerce businesses in the beauty and skincare products sector. By focusing on innovative product development, affordable prices, and effective marketing strategies, businesses can succeed in this highly competitive market.
Jewelry is another top-selling product on Shopify. People love to accessorize and express their individuality through their jewelry choices. When selling jewelry, it’s important to offer unique, high-quality pieces that stand out from the crowd.
According to a report by Research and Markets, the global jewelry market is projected to grow from $230 billion in 2020 to $292 billion by 2025, at a CAGR of 5%. This growth is attributed to factors such as rising disposable income, increasing urbanization, and growing preference for luxury goods.
Catbird is a jewelry company based in Brooklyn, New York, that was founded in 2004. It is one of many jewelry stores using Shopify. The brand offers a range of unique, high-quality jewelry pieces that are handmade using sustainable materials.
Their signature product is their “Threadbare” ring, which has become a cult favorite and helped establish Catbird as a leading jewelry brand. The company’s focus on sustainability and ethical practices has also contributed to their success, as more and more consumers are prioritizing environmentally conscious brands.
Catbird’s success on Shopify is a testament to the potential for eCommerce businesses in the jewelry sector. By focusing on unique, high-quality products, a strong brand identity, and a commitment to sustainability and ethical practices, businesses can thrive in this competitive market.
Home decor is a broad category that includes everything from furniture to small decorative items. As people spend more time at home, there has been an increased demand for home decor products. It’s important to stay on top of the latest interior design trends and offer products that appeal to a wide range of customers if you want to do well in this area.
Society Social is a popular eCommerce business that offers a range of high-quality and stylish home decor products, including furniture, lighting, and accessories. Founded by designer and entrepreneur Roxy Te Owens in 2011, Society Social has grown into a leading brand in the home decor industry, and is using Shopify to do so.
Society Social has built a strong following through their focus on quality, style, and customization. They offer a wide range of products with unique designs and customizable options, which appeals to a diverse range of customers. They also provide detailed information about the materials and manufacturing processes used in their products, which helps build trust with their customers.
Health and Wellness Products
With more and more people prioritizing their health and wellness, it’s no surprise that these products are selling well on Shopify. From supplements to fitness equipment, there are a variety of health and wellness products that you can sell on Shopify. To succeed in this market, it’s important to choose products that are backed by science and appeal to a wide range of customers.
According to a survey conducted by Nielsen, 81% of global consumers feel strongly that companies should help improve the environment. This has led to an increase in demand for eco-friendly and sustainable health and wellness products.
As a result, eCommerce businesses that offer eco-friendly and sustainable health and wellness products on Shopify have the potential to attract a large customer base and drive sales.
Welleco is a supplement brand that offers a range of products for skin, sleep, hair, and overall health.
Welleco has built a strong following through their focus on innovative, science-backed formulas, and a commitment to transparency and ingredient purity. They use their Shopify website and social media platforms to educate customers about the benefits of their products and provide personalized recommendations based on customer data.
Through their innovative products, personalized approach to marketing, and commitment to ingredient purity and transparency, Welleco has built a successful Shopify store and established themselves as a leading health and wellness brand.
Pet owners love to spoil their furry friends, which is why pet products are selling so well on Shopify. From food to toys to accessories, there are a variety of pet products that you can sell on Shopify.
According to a survey conducted by the American Pet Products Association (APPA), in 2020, 67% of U.S. households, or about 84.9 million homes, owned at least one pet. This represents an increase from 2019, when 63.4% of households owned a pet.
This indicates that pet ownership is becoming more widespread, which can create new opportunities for eCommerce businesses in the pet products category on Shopify.
Arch Pet Food
Arch Pet Food is a popular eCommerce business that specializes in pet products, offering everything from food and treats to toys and accessories. The company was founded in 2022 and is quickly becoming a go-to destination for pet owners across the United States.
One of the things that sets Arch Pet Food apart from other pet retailers is their focus on customer service. They have a friendly and knowledgeable team available around the clock to answer questions and help customers find the best products for their pets. This level of customer service has earned Arch Pet Food a loyal customer base and positive reviews.
Electronics are always in high demand, which is why they are a great product category to sell on Shopify. With the increasing reliance on technology in our daily lives, the demand for electronics continues to grow, making it a lucrative market for eCommerce businesses.
One of the benefits of selling electronics on Shopify is the wide variety of products available. From smartphones and laptops to headphones and gaming consoles, there are many different types of electronics products that you can sell. This allows eCommerce businesses to cater to a diverse range of customers with different needs and preferences.
V-Moda is an eCommerce business that offers a range of premium headphones and accessories. Their products are designed to provide a premium experience at an affordable price point, and they have gained a strong following among tech enthusiasts and headphones users.
V-Moda has built a strong following through their focus on quality, affordability, and innovation through using Shopify. They offer a wide range of products with cutting-edge features and designs, which appeals to a diverse range of customers.
In addition, their direct-to-consumer business model allows them to offer high-quality products at competitive prices, which has helped them establish a loyal customer base.
Parents are always looking for the best products for their little ones, making the baby products category a top-selling product on Shopify. The baby products category is a lucrative market for eCommerce businesses as it is a high-priority market for parents, who are willing to spend more money on products that cater to the needs of their children.
The baby products category on Shopify is extensive, ranging from clothing to toys to nursery decor. This allows eCommerce businesses to cater to a diverse range of customers with different needs and preferences.
Burt’s Bees Baby
Burt’s Bees Baby is an online retailer that specializes in organic baby products, such as clothing, bedding, and bath products. Through their focus on sustainability, quality, and effective marketing strategies, Burt’s Bees Baby has built a successful Shopify store and established themselves as a leading baby products brand.
Their success on Shopify demonstrates the potential for eCommerce businesses in the baby products category, and highlights the importance of differentiation and building a strong brand identity.
Kitchen and Dining Products
The kitchen and dining market is another top-selling category on Shopify. People love to cook and entertain, and there is always a demand for high-quality kitchen and dining products. To succeed in this market, it’s important to offer products that are both functional and stylish.
According to a report by Allied Market Research, the global kitchen appliances market size was valued at $237.3 billion in 2019 and is expected to reach $377.7 billion by 2027, growing at a CAGR of 6.0% during the forecast period.
Made In Cookware
One example of a successful kitchen and dining products company on Shopify is Made In Cookware. Made In Cookware is an eCommerce business that offers a range of high-quality cookware and kitchen accessories, including pots, pans, knives, and utensils.
Made In Cookware has built a strong following through their focus on quality, transparency, and customer satisfaction. They use high-quality materials such as 5-ply stainless steel and carbon steel, which appeals to home cooks and professional chefs alike.
They also provide transparent information about their sourcing and manufacturing processes, which helps build trust with their customers.
Sports and Outdoors Products
Sports and outdoors products are selling well on Shopify as people are increasingly prioritizing their health and wellness and spending more time outdoors. As a result, the sports and outdoors category has become a highly popular and lucrative market for eCommerce businesses. The sports and outdoors category on Shopify offers immense potential for eCommerce businesses.
By researching your target audience, offering a wide range of high-quality products, and utilizing effective marketing strategies, you can build a successful Shopify store and establish yourself as a leading brand in the sports and outdoors category.
Huckberry has built a strong following through their focus on quality, style, and adventure. They offer a wide range of products with unique designs and functionality, which appeals to a diverse range of outdoor enthusiasts. They also provide detailed information about the materials and manufacturing processes used in their products, which helps build trust with their customers. They do all of these great things with Shopify.
Huckberry has also leveraged social media to engage with their community and build brand awareness. They frequently feature customer stories and outdoor-related content on their social media platforms, which has helped create a sense of community around the brand.
Successful Shopify Store
To build a successful Shopify store, it’s important to focus on providing a great customer experience. This means offering high-quality products, competitive prices, and excellent customer service. You should also invest in marketing your store through channels such as social media, email marketing, and search engine optimization (SEO).
In addition to offering great products and customer service, you can also differentiate your store by offering unique features such as a loyalty program or personalized recommendations based on customer data. These types of features can help you build a loyal customer base and stand out from the competition.
Choosing the right products to sell on Shopify is crucial to the success of your eCommerce business.
By focusing on top-selling products such as clothing, beauty and skincare products, jewelry, home decor, health and wellness products, pet products, electronics, baby products, kitchen and dining products, and sports and outdoors products, you can increase your chances of success.
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