Inflatable Tanning Pool: High Temperature for High Profits
The summer is right around the corner. The sun’s out, the weather’s great, and it’s time to get that tanned look we all desire. But, let’s be honest, the hot weather and sun aren’t as enjoyable if you’re not by the sea. Unfortunately, not all of us live in the Bahamas; in fact, most of us don’t.
That doesn’t mean you can’t make your garden a sea-less beach and get the tan on. All you need is this week’s trending product, an inflatable tanning pool.
What Is an Inflatable Tanning Pool?
An inflatable tanning pool, often made of heavy-duty PVC, is just the item you need for a perfect summer if you don’t have a pool (or a place for one). Also called a suntan tub or sunbathing lounger, the tanning pool is made for people who want to relax in the water and enjoy a tanning session.
Essentially, imagine an inflatable pool bed, but just the opposite. When you inflate it, you have a place to lie in and a ring around it. All you need to do is get some water inside the ring, and you can relax and cool off as if you were in a baby pool for adults.
The pool usually features drink holders and a headrest to allow users to lounge around for hours. Just make sure you use sunscreen!
As the summer is getting closer and closer in the northern hemisphere, increasingly more people are looking for similar products, and now is the perfect time to capitalize on the interest in this seasonal product.
With the right marketing strategy, you can have significant profit margins on a product like this. It’s easy to source a tanning pool for an affordable price, especially if you buy wholesale. You can use the help of some of the best product-sourcing tools and services to find the best supplier. Otherwise, you can always rely on Alibaba to find what you need.
Before you get the product, you should always check out your competition and see what models get the preferential treatment in terms of search results. Here are some of the top results for tanning pools from the best online marketplaces:
- Amazon: Sold by SeasonWide. The pool uses a resistant vinyl that’s easy to wipe down and deflate. It’s a 71” pool you can fill to the brim to create a perfect lounging experience. The XL version is $44.49. Price: $32.18.
- Walmart: Sold by Spreetail. The white-and-gold tub will bring a luxurious look to your summer chillout. It comes with a headrest and is wide and high enough for you to float if you add enough water. Price: $36.99.
- eBay: Sold by LX Ecommerce 2. The product is 85” by 57” – an extra cozy pool with drink holders, a headrest, and a wraparound rope. The cushion base is ribbed for comfort. Price: $71.13.
Selling Inflatable Tanning Pools Successfully
Now seems to be the ideal moment to enter the inflatable tanning pool market. It’s not something completely new or unheard of, but the market is far from saturated. The product has a growing customer base, and if you position yourself right, you can profit from it.
Since it’s an inflatable product, storing the pool will be easy. They come in boxes that don’t take up too much space and don’t require any special conditions. If you need some help, check out the best shipping and fulfillment tools and services made for online retailers.
Selling Inflatable Tanning Pools on Top Marketplaces
If you plan to sell tanning pools online, you should act fast. It’s a seasonal product that peaks during the summer months, and everyone forgets about it as soon as fall comes. Still, the interest in the product is cyclical, so even if you overstock, you don’t have to worry about its shelf life and lost profit.
Your main task is to create a product page that will rank highly on search results. That takes strategy and a bit of luck. If you want to optimize your efforts, you can use tools made to help out sellers with their efforts on online marketplaces such as Amazon and eBay.
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