Rebag: A Trending Platform for Luxury Accessories
Massive marketplaces like Amazon and eBay attract millions of visitors every day. But, the users are there to shop for a similar number of products, and as a retailer, you have to compete with other sellers for the attention of the shoppers who are there to look for products in your niche.
Today’s trending topic has a different approach. Rebag is a platform focusing on a single niche – luxury bags and accessories.
What Is Rebag?
Rebag started as a brick-and-mortar store in 2014 and quickly expanded its operations via the internet. Today, it runs a platform where individuals can buy and sell their products, as well as trade them for another piece of accessory.
The platform focuses on luxury goods from the following categories:
- Select apparel.
Unlike Etsy or eBay, which welcomes all sellers and crafters, Rebag focuses on luxury brands only. The platform uses CLAIR, a software tool that recognizes items and determines their value. If your bag isn’t made by a supported designer, you won’t be able to create a listing.
If you run an ecommerce website offering luxury items, you can use Rebag Wholesale to buy at a discounted price.
Rebag focuses on luxury accessories goods. If you’re in this niche, Rebag is the perfect platform for you as it exposes you directly to your target audience. The website’s visitors are mostly affluent shoppers looking for designer goods.
Handbag sellers may have more success as the platform primarily focuses on handbags and handbag accessories.
- Chanel double flap bag made from lambskin. It comes in four different sizes and eight colors. Price: $5,140-$8,355, depending on the size.
- A Christian Dior shoulder strap for handbags. It comes with some creasing and scratches. Price: $695
- This luxury Omega watch uses diamond bezels for hour markers and stainless steel for the wristband. It’s a quartz watch with sapphire protection. There are some minor scratches on the case and bracelet. Price: $2,770
Luxury Goods Market Stats
The luxury goods market has been on a steady rise for decades now. In 2020, the market value dropped by $61 billion but recovered after the pandemic. According to Statista, the global value of the luxury goods market was at $353 billion.
|Target Audience||Affluent buyers looking for luxury accessories|
|Growth Percentage||Interest in Rebag increased by 120% in the past three months. (Source: Exploding topics)|
|Trending||A growing trend among bag and accessory buyers. TikTok videos dedicated to Rebag have amassed 130 million views.|