Our Top Ten Alternative Marketplaces in Europe from Allegro to Zalando

European Marketplaces

This post is by Craig Agutter, EMEA Ecommerce Manager at international currency transfer provider World First.

Online sellers know that marketplaces are a good bet for selling internationally, offering a safe and easy way to reach customers abroad.

But there’s no reason to limit yourself to eBay and Amazon. Europe is full of diverse online marketplaces with large and loyal customer bases.

So in this post, I’ve outlined my top ten alternative marketplaces to consider when trying to sell across Europe.

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Loans for Amazon and eBay Sellers: Your Questions Answered

Loans for Amazon and eBay Sellers

This post is by Radoslav Albrecht, the founder and CEO of Bitbond. Based in Berlin, Bitbond is a peer-to-peer lending platform that specializes in providing loans to online sellers and small businesses. The platform uses bitcoin as a payment network and is therefore available to everyone who has access to the internet. Previous to starting Bitbond, Radoslav was advising banks at Roland Berger Strategy Consultants and has worked for Deutsche Bank in London.

As a seller on eBay and Amazon you’ve doubtlessly thought about driving the growth of your online business. Whether its financing new inventory, hiring new staff, or keeping up with increasing demand, growing your business can be an expensive endeavor.

At Bitbond, we’ve helped finance 1,400 loans worth more than €740,000 to small businesses and online sellers. We operate globally, and often receive questions from international online sellers unsure whether a loan is the right choice for them. Our community is over 40,000 strong, but we recognize that many eBay and Amazon sellers still have doubts about growing their business with external financing.

Below, I have given detailed answers to the most commonly asked questions. We will cover all important aspects of financing for online sellers located in the US and abroad. With the information in this post, you will be able to decide if external financing is right for you, and what your next step should be.

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7 Challenges Selling Health, Beauty and Nutritional Products on Amazon

Selling Health & Beauty on Amazon

This post is by Michael Butcher, a Senior Account Manager at SellerEngine. His career in ecommerce dates back to 2001, taking in both online retailers and digital marketing agencies. Michael has been with SellerEngine since 2011, and has helped dozens of health and beauty sellers grow their revenues on Amazon, while avoiding the many pitfalls of selling in this challenging category.

The health and beauty market is a huge force in retail, both online and off. It incorporates a wide range of products including health and personal care, nutritional supplements, medicines and creams, as well as beauty and cosmetics. Sales are high. In the US, health and beauty accounts for $300bn a year in sales, beaten only by groceries.

Amazon is the dominant online retailer for health and beauty products, as it is for many categories. I’ve seen a huge influx of sellers going into health and beauty on the Amazon marketplace, particularly in the last three years.

Its popularity among sellers is somewhat surprising, because health and beauty is one of the most challenging categories to sell in. These are products that go on or in the body, so safety and quality are of paramount importance. Brand names drive a lot of buying decisions, so counterfeiting is a big issue. And many items are liquids or creams, and contain organic ingredients, so they are fragile and can go bad if left in storage too long.

In this post, I’ll look in detail at the health and beauty market on Amazon, particularly the challenges that are unique to this category. I’ll cover what those challenges are, why they matter, and how you can overcome them to become a successful health and beauty seller on the Amazon marketplace.

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Multiple Amazon Accounts: What’s Happening and What You Should Do

Multiple Amazon Accounts

This post is by Chris McCabe, a former Amazonian and founder of ecommerceChris.com. For Amazon sellers, having their merchant account suspended means losing time and money trying to get back in business. ecommerceChris shows sellers how to keep their accounts healthy, or, if the worst should happen, how to get their account back from a suspension.

If your household only has one account, total, then this won’t apply to you.

Do you have anything to declare?

This is what travelers are asked whenever they pass through Customs at airports around the world. Amazon is asking you this too, if you have more than one account. Which one is it? What’s the email associated with it, so we can have a look and decide if you need it?

If you don’t declare items to customs and they find them later, you pay more, right? The same principle applies here. If Amazon sends this message now they’re doing more than looking for a confession. They’re sending a warning shot prior to taking more aggressive actions, if past policy matters are any guide.

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Private Labeling Is Dead. Long Live Private Labeling!

Private Labeling is Dead

This post is by Danny McMillan, a survivor of the music industry and serial startup entrepreneur. For the last couple of years Danny has focused on Amazon, and joined forces with Anthony Vaughan last year to co-host the The Amazon Seller Meetup events and Webinars.

As news broke yesterday it seems the internet has gone into meltdown. In case you’ve been hiding under a rock, yesterday Amazon banned incentivized reviews in the US (no UK announcement yet). These are the reviews written in return for giving products away (or at a heavy discount) and they have been the lifeblood for so many Amazon private label sellers.

At this precise moment in time no one truly knows how it will shake out. Sometimes stepping back and looking at the bigger picture and observing the lay of the land can produce dividends. We must remember getting reviews are only part of the equation and not the sole factor for success.

But if you are following the trend of, “product fits in a shoe box, pick it up for for cheap in China, stick a badge on it, do loads of giveaways, turn on PPC, collect cash on the way out”, then you are going to have it tough, especially if you are banking on high volumes.

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